The results speak for themselves.
Explore what clients have to say about each of the services I offer at The Pocket Strategist.
What clients say about their Strategy Day…
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“I have come away with clarity for where we are going and HOW we are going to get there”
Katherine is an absolute pro - I felt completely safe sharing my challenges and my big vision for my business.
I have come away with so much clarity for where we are going and the all-important HOW we are going to get there. It finally feels like a 'grown up' business both when delivering workshops and 'backstage'.
Katherine also helped me some way to overcome my fear of all things tech and digital, and I can't wait to use the systems she has put in place to make my life easier and the general day-to-day running of my business, smoother.
The venue was exceptional. Plenty of space to clear my mind and take a walk in those moments when I just needed to refresh and change focus. The food was amazing and it really did feel like a treat, a celebration, of both what has been and what is coming.
I cannot recommend Katherine highly enough. If you're on the fence about investing, take this as your sign to sign up. I was so nervous initially and wondered if I had it in me to make the session worth doing. I needn't have worried as the session was collaborative, informal and exciting.
Thank you Katherine for your time, your passion and your wisdom. I am super grateful and have no doubt we will be working together again soon!
~ Emily McGuirk, Founder, Small steps, big vision
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“Exactly what I needed to gain clarity and move the business forward.”
I needed help with process structure, customer journey and long-term plan.
Culturally I felt Katherine was a strong fit for me and my business, with the right background to understand the pressures, strategic visions and overall ability to pull out what needs to be discussed. During the day we ironed out processes which were a mental block for me internally. She provided strategic vision and simplified cash flow and financial goals.
This was exactly what I needed to gain clarity and move the business forward.
~ Rebecca Ridler, MD, Your Digital Future ~
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“I came away with a new sense of purpose and clarity over how to achieve everything. “
It is hard to sum up in a few short sentences just how valuable a day spent with Katherine is.
I went into our day with lots of ideas, coupled with a feeling of pressure to achieve it all immediately, yet not knowing how to start! I came away from the day with a new sense of purpose, clear goals and objectives and clarity over how (and when) to achieve everything.
Not only that but I felt I really had a cheerleader in Katherine who would be willing me succeed along the journey. In summary,
THANK YOU KATHERINE!
~ Lynsey Skinner, MD, Your Tech Future ~
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“As a small business owner who is looking to grow it was a fantastic mix of support and challenge.”
I have recently had a strategy day with Katherine - what a brilliant day! As a small business owner who is looking to grow it was a fantastic mix of support and challenge, with Katherine asking all the right questions and pushing me to really drill down into the details of what I really want from my business, what my vision and values are, who my ideal clients are, and then creating a strategy for me to work with.
The clarity I feel having worked hard during the day has given me a feeling of great confidence that I now have the strategies that I need. If you are feeling like you are stuck in your business, can't quite get started, or not sure how to build and grow to the next level, I would thoroughly recommend Katherine.
Her warmth, kindness and friendly approach put me very quickly at ease, and her wisdom and experience clearly made her someone I could trust. Katherine also has insight to know the right questions to ask, and will not settle for low quality or vague answers! This sense of being pushed really helped to make the day a success.
Finally, the venue - if you are at The Pig at Combe - is simply superb! Thanks so much Katherine for a fantastic day.
~ Steve Foster, MD, Foster Leadership
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“A month of solo work achieved in one day”
Thank you so much for yesterday - feels like we completed a marathon together! It has pushed me up a good few rungs of how I view myself and what the business can achieve.Thank you for holding the space so well and allowing me to explain how I have gotten to where I am - it is so intrinsic to who I am and why the business is where it is!
We covered so much; Restructuring of staff and decisions made on who I needed to recruit going forwards. Increase in self-confidence in the business and its visions and creation of mission, purpose and values. Your positive attitude and encouragement made all the difference - as did your ability to keep me on track!
~ Jenn Hodg, MD, Rama Life ~
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"I would highly recommend a session with Katherine to help get you laser focused and achieving things that you feel are overwhelming."
Working with Katherine has been such a joy and really helped me to get my goals and priorities clear for my business. She helped me to create a step by step plan which really simplified my path to achieving those goals and I have managed to do so in the time set out, so I'm thrilled!
I would highly recommend a session with Katherine to help get you laser focused and achieving things that you feel are overwhelming. With Katherine's help anything is possible!~ Rosie Parsons, Slay your Selfies/ Rosie Parsons Photography
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“She just got me, got what I needed and what my business needed and that was very reassuring.”
I was at a place in my business where I was at overwhelm and not knowing what to do was causing me so much stress that I was putting my head in my hands thinking "can I do this?".
There were so many different pieces of advice that I was getting both free and paid but when tried to put it into a cohesive plan it was just numbing me out.
I spent a whole day with her where we mapped out every part of my business, she questioned me on my goals, dreams, my why, and even how much I wanted to earn each month, then planned how I am going to get to these goals, what actions do I need to take to get there.
She just got me, got what I needed and what my business needed and that was very reassuring and compassionate.
I honestly don't think that I would still be working in my business if I didn't spend the time and money with Katherine, she is worth it!
~ Juanita Dellaway, Trauma Informed Coach
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“If you're in a rut or not sure on what direction to go in or just need some clarity on what you need to do and when then you need this!”
On Friday, I had a Strategy Day with this wonderful lady. Strange you might think as I am a strategist, why do I need someone to help me? I think we all sometimes have a mental block when it comes to our own lives or businesses and WOW, did Katherine help me shift mine!
Right from the start, we began to delve into where I was and what I wanted, she began to ask me questions and I just knew that I had been going in the wrong direction, it wasn't right for me, it was just what I believed I should be doing and I'm now on a new trajectory, something that lights me up and I can't wait to see where it goes!
I HIGHLY recommend Katherine, she knows what to ask, and where to lead you and she has a knack for just knowing if it's right for you. If you're in a rut or not sure what direction to go in or just need some clarity on what you need to do and when, then you need this!
~Denise Fowler, Founder, Systems Simplified
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"I now have a masterplan to work on, broken down into baby steps that are manageable."
Katherine was superb at drawing out my purpose, digging deep and asking questions that made me think about what I really wanted, when and how the best way to get there would be. The time dedicated to creating a plan for my business, to ensure it fits my lifestyle, was invaluable.
I came away from our 1:1 strategy day feeling relieved, happy and confident that I now have a masterplan to work on, broken down into baby steps that are manageable, with the magic of deadlines so I know they will get done.
Professional from start to finish, encouraging and a real cheerleader, thank you Katherine, from the bottom of my heart.
If you are feeling unsure of what to focus on, what are the best offers for your audience, how to increase sales, while having a business you love, Katherine can help you. I look forward to working with her again this year.
~Rebecca Loto, Founder, Tides Consultancy
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“I left with a clear plan to achieve my goals and an understanding of what to do next.”
I had a 1:1 in-person strategy day with Katherine, and it was incredibly valuable. I'm certain I'll work with her again in the near future.
It was important for me to do this face-to-face in one day and Katherine was the only person I found offering this. I want to grow my business in a sustainable way that aligns with my life, but I was feeling stuck, unsure of the next step.
The day itself was fantastic. Katherine asked insightful questions, provided great advice and brainstormed with me. I didn't feel like I had to figure everything out on my own (which is why I wanted to work with a strategist, rather than a coach, for this).
By the end of the day, I left with a clear plan to achieve my goals and an understanding of what to do next. I particularly loved that she put my action plan into Asana, which is the project management tool I use.
Katherine is also an amazing cheerleader and continues to check in on me. I’m excited for the next milestone in my business so I can work with her again.~ Nikki Gibson, Founder, Pink Coral
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"Katherine's 'no nonsense' approach was exactly what I needed."
I reached a pivotal point in my business where I needed clarity and direction. Despite being deeply involved in my business, I couldn't see the bigger picture. Enter Katherine Dyer, she is my life saver as well as a lovely, caring, wonderful person.
After spending a day with her yesterday, I am buzzing with excitement. I now have a clear three-month plan with actionable steps to take my business forward.
Katherine's 'no nonsense' approach was exactly what I needed. She 'tells it like it is,' which was exactly what I needed. We went through everything in detail, and I can't praise her enough. Katherine helped me understand my 'Why' and what drives me to do what I do in my business.
This testimonial is to say that I will continue working with Katherine as I feel everyone needs someone to bounce ideas off, identify why some things don't work, and develop new, effective strategies. I have many actions and big decisions to make in the coming months, and although some are daunting, I know I'll emerge stronger.
Thank you, Katherine, for the most informative and inspiring day I've had in a long time.
~ Carol McIntryre, VA Agency
What happens when we work together over time…
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"The Process with Katherine has been nothing short of life-changing."
It is hard for me to find the words to convey the impact Katherine has had on my work and business. She has extraordinary skills in strategic thinking, self-designed tools and templates that streamline processes and maximise output, and business acumen that she effortlessly applies to any industry.
But it is her astute sensitivity, much-needed compassion and non-judgmental approach that sets her apart from anyone else. You can't teach that, and it was this inimitable combination that made it so incredibly easy to trust her with myself and my business that has meant the progress we made was so powerful and lightning fast.
Katherine immediately could see that I can't be separated from the business nor it from me, and how to work with me through both heart and head to best develop an achievable, actionable, tangible strategy to implement from our very first session. Katherine has the perfect balance of carrot and stick - she knows when I'm hiding behind nonsense excuses and isn't afraid to call me out on them; once again maximising on our productivity but also further entrenching my trust and respect for her both in her line of work and as a businesswoman.
The package included Whatsapp comms outside of our sessions, which I have heavily utilised...! As a female founder working predominantly by myself, having a trustworthy sounding board with insight into my business has been invaluable - helping steer me in my decision-making at crucial moments, keep me focused on the goals we have set out and not get blinded by distractions, and being a huge cheerleader for the moments of success.
The process with Katherine has been nothing short of life-changing and I both applaud and envy in equal measure those that get to work with her next.
Thank you, Katherine - you're next level.
~Rosie Hawkins, MD, Redhawk Evente
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"Katherine helped me to work out a way forward that would involve becoming more successful with less work for me. It really is all about strategy!"
Katherine helped me to look deeply into my established and successful translation agency and work out a way forward that would involve becoming more successful with less work for me. It really is all about strategy! By the end of the first day we'd pulled apart just about every part of the business and put it back together with some very cunning plans and notes - planning, strategies, growth.
I left with a spring in my step, full of beans and enthusiasm for the next steps. I see Katherine every three months and she keeps me on track. Having someone like her looking into my business from the outside is just invaluable - she really is a pocket strategist and I think everyone should have Katherine in their pocket!
She's also an extremely lovely person. And provides all this in a beautiful setting. With cake. Don't delay (I did, and I wish I hadn't)! Thank you, Katherine - see you soon!
~Claire Suttie, MD, Atlas Translations -
"Katherine has created foundations for my business that I could have only dreamed of!"
Katherine has created foundations for my business that I could have only dreamed of! She nas somehow managed to get right into my brain, make sense of my jumbled approach to what has been a 3 in 1 business, and untangle the mess; map out the necessary for the upcoming year, AND do it while holding a safe, supportive and kind space for me.
I wish that I had found Katherine earlier in my business journey. I've spent thousands on programmes and group memberships but spending just one quality day with Katherine has acheived more than all of the programmes put together. I feel structured, clear, ready to take action and know exactly where I need to focus. And on top of all that, I feel inspired again to be doing it.
Katherine- I can't thank you enough for the care, attention to detail, tools, suggestions and structure you have provided.
~Jennie Blake, Consultant
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"I’ve built on my skills and developed healthier habits to ensure The Reflective Collective is profitable, sustainable and that I continue to find the joy in the work I love."
I had the pleasure of working with Katherine again this year and I highly recommend her strategy sessions as an investment in your future.
Katherine helps you zoom out to unpick challenges, you’ll plan for the future you want and the priorities you need to focus on. Plus she’ll call out your excuses and hand you a healthy dollop of realism along the way.
She helped me identify my need to slow down, do less, despite thinking I need to do more - instead to focus on intentional decisions to grow both myself and my business.
I’ve built on my skills and developed healthier habits to ensure The Reflective Collective is profitable, sustainable and that I continue to find the joy in the work I love.
Thank you Katherine!
~ Hannah Palmer, The Reflective Collective -
"My strategy day brought near instant results and clarity around everything from business purpose to services to pricing."
I am not sure what I was doing before I met Katherine - mainly ambling along in an unsustainable and hapless way.
My strategy day brought near instant results and clarity around everything from business purpose to services to pricing to resource mix. In just a few months I have got a new support structure in place, am operationalising and although it is undeniably hard and relentless work in the "messy middle",
I am doing the kind of work I love doing bringing the best of what I know to as many people in legal as I can. She is but a voice note away for any kind of business dilemma and I just want to have enough pipeline to have her on my side for the long term, as I now cannot imagine business life without her wise counsel!
Work with this amazing woman founder - you will not regret it.
~Helen Burness, MD, Saltmarsh MArketing
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“Since working with Katherine I have achieved my biggest financial month”
Katherine has the innate ability to extract your true goals and will stop you from playing small. She challenges every negative thought I have and makes me see just how I'm limiting myself because of the negative self-talk.
After talking to her I always feel like a huge weight has been lifted as our conversations always bring me such clarity and very clear next action steps.
Since working with Katherine I have achieved my biggest financial month and am now booked out with clients.
~ Kate Humpherys, Founder, Holistic Systems ~
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“Katherine is the calming influence on my tendency to over-rev, my accountability when I've (subconsciously) tried to avoid the best path and my absolute cheerleader when I forget to celebrate how far I've come.”
This year has been a year of growth... and I'm not sure I could have done it so successfully without Katherine by my side.
I've been lucky enough to work with Katherine on her Quarterly Strategy day programme throughout 2023, at I time where I began to really shape what it was that I wanted my business to become. Katherine is the calming influence on my tendency to over-rev, my accountability when I've (subconsciously) tried to avoid the best path and my absolute cheerleader when I forget to celebrate how far I've come.
As well as the confidence boosts, Katherine's eye for operations is brilliant - introducing tools that add practicality to my creative energy, and helping me to see that just because it's my business, it doesn't ALL need to be MY responsibility. Katherine literally dialled in a VA who has fundamentally changed not just the way I do things, but my mentality around delegation.
My business has changed, and so have I. Thank you so much Katherine for everything - I'm so grateful that I took the step to invest in my business with you.~Louise Gregson-Williams, MD, Leap ThirtyTwo Marketing
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“Katherine has given me real clarity in my business and how to get a handle on the growth.”
Working with Katherine has given me real clarity in my business and how to get a handle on the growth.
She's given me practical advice and expert knowledge - she's an expert in her field, incredibly personable and a real joy to work with.
It's been an intense period working ON my business, but knowing Katherine was by my side and could help me along the way, was a huge help. Thank you.
~Faye Dicker, Founder, Freelance Mums
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"Katherine has been my business partner, advisor, and cheerleader from day one."
Katherine has been my business partner, advisor, and cheerleader from day one.
Her warm nature and optimistic approach create a safe space for brainstorming, while her sharp insight helps get straight to the root of what's holding you back. She asks the right questions and gives practical, straightforward advice that you can actually implement.
From setting goals and developing services to refining processes, I wouldn’t have my business up and running without her. Thanks to Katherine’s guidance, I’ve gained clarity, built a sustainable strategy, and feel more confident in my decisions. And I still hear her voice in my head (or through my phone!) whenever I'm at a crossroads, keeping me grounded and focused.
~Jo Randall, MD, Jo Randall Websites
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"If you wish to take your business to the next level, I recommend working with Katherine at The Pocket Strategist."
If you wish to take your business to the next level, I recommend working with Katherine at The Pocket Strategist.
From our first meeting, she understood me and what I was trying to do. I posed a dilemma that I was thinking about and straight away she gave me a clear no-nonsense answer. I knew she would be a valuable asset to me.
I was in the middle of pivoting my business to write SEO long-form blogs for businesses and needed help in realising my plans.
Katherine’s wide experience working in different departments in large firms and running her own companies gives her expertise across every aspect of business. Whether it was building the foundation with values, purpose, and mission statement, identifying customers, or developing services and packages, Katherine guided me in the right direction.
I appreciated taking time out to focus on my business. Katherine always chose beautiful, tranquil settings which were ideal places to give me the breathing space with no interruptions to explore where I wanted to take my business.
She gave me great tools which I continue to use today. I finally enjoy using a Trello board to keep on top of everything and I detail my weekly plan to ensure I continue to spend time on my business.
If you’re looking to work with someone who has an ‘anything is possible’ attitude then Katherine is the person for you.
~Jane Raynor, Copywriter -
" If you need someone in your corner, asking you those awkward questions and bringing clarity then Katherine is your go to."
I was panicking about my business and really afraid to look at the stats and projections just in case. Katherine really took the time with me to go through the financials, and pipeline and helped me see that my business was in so much better shape than I thought. Strategic stuff doesn't feel as though I am pulling my weight.
Katherine's calm way of asking questions and pulling out the information that is in my head really helped me see my business, and enabled me to see what I could do to maximise my time, and the potential.
Having someone to turn too and be there in my pocket feels like a weight off my shoulders. If you need someone in your corner, asking you those awkward questions and bringing clarity then Katherine is your go to.
~Annette Cairns, MD, Green Shed Talent Development
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"She blends straight-talking, sharp-minded strategic thinking with empa-thy, understanding and kindness, and it was exactly this balance that I was looking for."
I have just completed a 6-month strategy programme with Katherine and would not hesitate to recommend her. She blends straight-talking, sharp-minded strategic thinking with empa-thy, understanding and kindness, and it was exactly this balance that I was looking for. She helped me get clear on what I wanted to achieve (which is half the battle), and then we co-designed a route for getting there. She's also incredibly well-networked and has made some great introductions for me. If you're a business owner you need Katherine on your side.
~Olivia Dunn, MD, Be Profound Copywriting
What workshop attendees say…
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By being guided into writing down my thoughts in a structured way, I have now got a plan I need to stick to for the next three months. I recommend Katherine to others who need help to put structure into the route to their goals.
~ Bill Hodgeson, Fractional CMO
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"Katherine's planning workshop was amazing! I have never sat down to properly plan ahead longer term before. I now know where I want to go, and how to get there. The presentation, materials and location were all fantastic. I will definitely be attending again next year!"
- Abbie Newcombe, Managing Director
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“I got more from this workshop than all the big expensive business programmes I have been on.”
- Anonymous because they don’t want to offend any of the coaches they have worked with!
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"Katherine is a breath of fresh air, especially if you're feeling that you're business is chaotic and you're 'winging it'. She makes so much sense and her techniques will ultimately free up more time and give you clarity and direction for your business growth. ⭐️Highly recommend ⭐️"
- Jessica Vassalo, Master NLP Trainer
A year of growth: a client story.
One of my clients runs a VA agency. When she came to me, she was working all hours, saying yes to everything, her confidence was at an all-time low and she couldn't see how to grow without it becoming even more stressful. She wanted what she called "a proper business"… one that gave her a good income without taking over her life.
We started with a Strategy Day, set her plan, and worked together for 12 months.
Here's what changed.
Increased her prices and got a proper grip on her finances for the first time in eight years
⫸ Exited clients who weren't right for her business and put clear boundaries in place
⫸ Set and maintained boundaries, like stopping responding to clients at weekends and turning off phone and email notifications
⫸ Redefined her target market to one with more money and who were less demanding
⫸ Built a simple sales plan and brought on 18 new clients in 12 months by following it consistently
⫸ Increased her prices and shifted from one-off projects to recurring monthly revenue — she now knows what she's earning for the next six months
⫸ Exited underperforming team members and brought in better people
⫸ Hired her first employee
⫸ Made more money, profit and paid herself more than ever before in eight years of running the business
⫸ Paid off a debt that had been hanging over her
⫸ Took two holidays and barely checked her phone… for the first time ever
She's just signed up for another 12 months.
None of this was easy. There was a messy middle, and moments she wanted to stop. That's exactly why having someone in her corner made all the difference. The changes she made are phenomenal, and what she's built now is a solid, sustainable base to keep growing from, which she can step away from in the long term.
This is what's possible when you have a clear plan and the right support.
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