Finally make the progress you’ve been putting off.
Three focused strategy days for SME leaders who are ready to get unstuck, win more of the right clients, and make their business easier to run.
“I left knowing exactly where to focus and how to make it happen.”
— Annette Cairns, MD, Green Shed Leadership Development
PROVEN CLIENT RESULTS
CLEAR, ACTIONABLE PLANS
EXPERT BUSINESS GUIDANCE
Why these days sell out fast.
Running a business leaves little headspace for actually working on it.
Better Business Days give you:
Clarity – step back, review what’s working (and what’s not)
A plan – leave with a 90-day action plan you’ll actually follow
Confidence – expert answers to the questions you’ve been stuck on
Connection – meet business owners who get it
This isn’t about adding more to your plate, it’s about stripping things back, focusing on what matters, and creating a business that works better for you, your clients, and your life.
Details.
📍Location: The Pig @ Combe
⌚Time: 10am - 4pm
📅Dates: 18th Sept, 22nd Oct & 1st Dec
🍴Lunch and refreshments included.
📖 Workbook for you to take away.
The Investment.
You can book each day individually – or join all three for deeper impact and better value.
➡️ Individual days: £250 each
➡️ All 3 days (early bird*): 3 x £199 (20% off + pay over 3 months)
*Early bird ends Sunday 18th August
Spaces are limited to just 10 people per day, and we expect them to fill fast.
And the details for each day….
Day 1: More Focus.
STRATEGY: 18th September 2025
The morning agenda:
>> Spot what’s helping (and hindering) growth
>> Set your long and short-term goals
>> Build a focused 90-day plan
>> Set clear priorities so you know what to tackle first
The afternoon agenda:
>> A good lunch and time to connect with others
>> Space to work on your plan — with support if you need it
>> Ask questions, get feedback, or bounce ideas around
>> Take a walk, have a chat, or use the time how you need
What you’ll leave with:
✅ Clarity on where you’re heading and what matters most
✅ A strategic 90-day plan you actually want to follow
✅ Straight answers to the questions you've been stuck on
✅ Clear priorities so you stop second-guessing and start doing
✅ Fresh connections with business owners who get it
SALES & MARKETING: 22nd October 2025
Day 2: More Clients.
The morning agenda:
>> Clarify your target market
>> Sharpen your message so the right people actually listen
>> Choose a handful of sales & marketing tactics that work for you (and do them well)
>> Build a practical 3–6 month sales and marketing plan
The afternoon agenda:
>> A good lunch and time to connect with others
>> Space to work on your plan — with support if you need it
>> Ask questions, get feedback, or bounce ideas around
>> Take a walk, have a chat, or use the time how you need
What you’ll leave with:
✅ A clear, focused sales and marketing plan that fits your business
✅ Messaging that actually connects with the right clients
✅ Tactics you can stick to — even when you’re flat out
✅ More confidence to show up and sell without feeling pushy
Day 3: More Control.
OPERATIONS & TEAM: 1st December 2025
The morning agenda:
>> Work out what’s clunky, chaotic or holding you back behind the scenes
>> Redefine your role and decide what you need to stop doing
>> Map one system or process so it’s easier, faster and clearer
>> Plan your ideal working week — so the important stuff gets done
The afternoon agenda:
>> A good lunch and time to connect with others
>> Space to work on your plan — with support if you need it
>> Ask questions, get feedback, or bounce ideas around
>> Take a walk, have a chat, or use the time how you need
What you’ll leave with:
✅ A clearer role for yourself — and what to delegate
✅ A messy part of your business simplified and mapped out
✅ A shortlist of what to fix now, and what can wait
✅ A weekly structure that supports growth (not just survival)
✅ More headspace, less firefighting, and a business that feels easier to run
“I left knowing exactly where to focus and how to make it happen.”
- Annette Cairns, MD, Green Shed Leadership Development
Meet your experts.
Katherine Dyer - Founder & Lead Strategist
Over 20 years’ experience across strategy, sales, operations and recruitment — spanning global brands including LV= Insurance, Debenhams, Screwfix, Clarks, Future Publishing and Wrigleys — and more than 100 SMEs.
Katherine brings sharp commercial and practical thinking with a people-first approach. She’s known for cutting through complexity, creating momentum, and helping clients feel clear, confident, and fully in control of their business.
Samantha Maloney - Business Strategist
With over 30 years’ experience across B2B and B2C marketing, Sam has led brand and growth strategy for Mastercard, E&Y and Morgan Stanley through to start-ups and SMEs.
She combines big-brand thinking with hands-on experience to bring a rare mix of creative flair alongside strategic and commercial focus. Sam is known for building marketing that drives real results, sharpens positioning, and supports sustainable business growth.
Whether you’re coming to one day or all three, this is your chance to step back, think clearly, and make decisions that move your business forward.
These are small-group days with expert input, space to plan properly, time to take action and an opportunity to connect with like-minded business owners.
Book now to secure your spot - only 10 spaces per day available.
Individual days: £250
EARLY BIRD SPECIAL - Buy all 3 days for 20% off and pay over 3 months = 3 x £199
(early bird ends 18/08)
