Strategic support for small business owners and consultants.

We support service-based business owners and consultants with clear thinking, practical strategy and experienced support as their business grows.


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Meet the team.


You do not need a huge consultancy. You need the right people in your corner, who understand what it is to grow a small, service based business and who can help you build something that works in real life.

That is what we do here. We bring together strategy, operations, sales and marketing so that you can grow your business in a way that feels clear, sustainable and right for you.

We’ve worked with over 200 small businesses and we would love to support you too.

Katherine Dyer

FOUNDER & LEAD CONSULTANT


I have spent more than twenty years in sales, operations, HR and leadership roles, working with organisations such as LV=, Debenhams, Screwfix, Wrigleys and Clarks, as well as over 200 small businesses.

What my clients tell me they value most is that I make things feel calmer and more manageable. I help you get everything out of your head, make sense of it and turn it into a practical plan that you actually want to deliver.

I started The Pocket Strategist after burning out and realising that I wanted a business that would support my life, not the other way around. That is the lens I bring to every project we work on together.

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Samantha Maloney

BUSINESS STRATEGIST - SALES & MARKETING SPECIALIST


Sam is the person you want when you are ready to be more intentional about how you attract and convert the right clients.

She has over thirty years of experience in sales and marketing across B2B and B2C, working with brands such as Mastercard, EY and Morgan Stanley, alongside ambitious start ups and SMEs.

Sam helps you get clear on what you are selling, who it is for and how to communicate that in a way that feels natural. With her, you will build marketing and sales activity that fits you and actually gets done..

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Rebecca Cullen

OPERATIONS & CLIENT SUPPORT


Rebecca is the one quietly keeping The Pocket Strategist running smoothly behind the scenes.

Her background spans executive support, event management and running her own businesses, so she understands what it takes to keep a busy business moving while juggling a lot of plates.

Rebecca looks after some of our events, onboarding new clients and general admin behind the scenes.

She is so good that she now works with many of The Pocket Strategist clients!

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Kristiina Gwynne

BUSINESS STRATEGIST - OPERATIONS SPECIALIST


Kristiina is our go to for simplifying how your business runs day to day.

With more than twenty years leading operations and teams in both corporate and small business settings, she is brilliant at spotting where things are overcomplicated, where you are the bottleneck and what needs to change.

Kristiina will help you design processes and systems that save you time and headspace, so that your business can run more smoothly without everything relying on you.

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How we work with you.


We do not drop in with a generic framework and leave you with a slide deck you will never open again.

We listen, ask questions and get to know how your business really works. Then we work with you to create a clear, realistic plan, and support you to follow through on it.

If you are building a small, service based business that you want to feel sustainable and successful over the long term, you are in the right place.

Ready to talk?


If you’d like to explore whether working together would be useful, you can book a free strategy call.

We’ll talk through where your business is now, what’s getting in the way, and what kind of support would make the most sense.

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