The better growth guide

Welcome to The Better Growth Guide — practical, straight-talking advice to help you grow a stronger, more sustainable business.


Team, Growth, Leadership Katherine Dyer Team, Growth, Leadership Katherine Dyer

How can I delegate better?

When you run a small business, it’s easy to fall into the trap of doing all the things. You tell yourself it’s faster if you just do it yourself, or that no one else will do it quite right. But that thinking is often what keeps you stuck. You become the bottleneck that stops your business from growing.

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Sales, Growth Katherine Dyer Sales, Growth Katherine Dyer

How do I get more clients?

If you're running a service-based business, this question probably pops up in your head at least once a week. And right now, in these challenging times, you can't just sit back and wait for leads to come to you anymore.

So let's break this down really simply. Here are the basics I'd recommend you work through, step by step.

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Planning, Strategy Guest User Planning, Strategy Guest User

The Hidden Power of Quarterly Planning

Most small business owners know they should plan. But when was the last time you sat down and intentionally mapped out your next 90 days? Let’s be honest—many are just winging it, hoping that if they keep pushing, results will follow.

But here’s the truth: without a plan, you're running blind.

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Strategy Katherine Dyer Strategy Katherine Dyer

Why Selling Feels Hard—and How to Simplify It

Let’s be honest—selling can feel like one of the hardest parts of running a business. You know your service inside out, you’re great at what you do, but when it comes to turning those skills into sales? That’s where a lot of business owners get stuck.

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Strategy Guest User Strategy Guest User

How to stand out in a crowded market

A common question I get asked is, "How do I stand out in a crowded market when it seems like everyone else is better than me?"

Short Answer: Who says everyone else is better than you? That's not true. You are unique, and that's exactly what will help you stand out. Be more you, and you will attract the right clients.

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The Journey Guest User The Journey Guest User

From burnout to thriving.

This was me, 9 years ago, before I burnt out spectacularly.

I was not looking great right?

A single Mum to a 2 and 3-year-old, going through a divorce, commuting an hour to and from work with a big team of over 20 to manage and support.

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Operations Katherine Dyer Operations Katherine Dyer

The secret to more sales!

Let's talk about the thing that keeps many small business owners up at night: sales. You've poured your heart and soul into your product or service, but somehow, the customers aren't exactly lining up at your door.

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